| Conceptual Focus Limited began in web design in 2001. It
undertook the creation, maintenance and monitoring of web sites as well as search
engine optimisation and submission. Scripting has covered html, javascript, php,
cgi and certain shopping cart applications. Success in search engines listings
has come from carefully applied scripting standards as well as good
layout, design, organisation and of course content, which needs to be of
as much value as the methods used to present it.
Whilst Conceptual Focus continues to provide these web design services, and
ad hoc IT advice on computer and internet related issues, in 2003, at the request
of one of its clients, it diversified into VBA Coding within Microsoft Excel
for business applications. VBA within Excel can automate processes and procedures
to the press of a button. This not only saves time and effort but, by being pre-coded,
gives an element of protection against error. VBA can be used to create procedures
that could not otherwise be undertaken by using Excel alone and can interface
Excel with other, third party, applications.
Conceptual Focus is closely aligned to the needs of its clients and will
continue develop its services accordingly. For example, it has undertaken VBA
coding in Microsoft Outlook which, whilst similar to such coding for Excel,
is not the same. The future
direction of the company will be determined by its clients. |